Campaign setup
The account is organised around the services you actually sell and the places you actually work. Search is the usual starting point. A campaign is not launched until the offer, the area and the page someone lands on are clear.
Darwin pay-per-click
Google Ads in Darwin
GT Marketing manages Google Ads for small businesses in Darwin and Palmerston. The work covers campaign setup, keyword and local targeting, ad copy, conversion tracking, landing pages and a monthly report. The management fee is $595 + GST a month until the end of November 2026. That $595 is only the management fee. Ad spend is paid separately, directly to Google. A number of leads, a cost per enquiry, or a position on the page is not promised.
Book a call
Or call 0405 312 275
What is included
The practical work of a Google Ads account.
The management fee is $595 + GST a month until the end of November 2026. That $595 is only the management fee. Ad spend is paid separately, directly to Google.
Keyword and local targeting
Keywords follow the jobs people search for in Darwin and Palmerston. Location settings should match the suburbs you serve, not a map of the whole Territory if you do not travel that far. Terms that waste spend are reviewed as the account runs.
Ad copy
Ads say what the business does, where it works, and how to get in touch. They use the same name, phone number and offer as the website. Claims that cannot be supported are left out.
Conversion tracking
Calls and form enquiries are what the account should be judged on. Tracking is set up so those actions can be seen. A click on its own is not treated as a lead.
Landing pages
The page after the click should name the service, the area, and one way to enquire. If the current site does not do that, the page is part of the work. Website build detail lives on the web design page.
Monthly reporting
A monthly report covers spend, enquiries and what changed in the account. It does not invent a result, and it does not treat a ranking or a cost figure as a promise for the next month.
Who it is for
Darwin and Palmerston businesses that can answer the phone.
Paid search suits a business that already knows the work it wants more of, and that can respond when someone calls or fills in a form.
Tradies
Electricians, plumbers, builders and other trade businesses in Darwin and Palmerston. People search the job and the suburb, then call. The ad and the page should name the work you take.
Hospitality
Cafes, restaurants and venues. A search ad is useful when the offer, the hours and the phone number match the website and the Google profile.
Professional services
Firms in Darwin City and Palmerston whose customers compare a short list before they enquire. The ad should say who the firm helps and what the first conversation is for.
Process
How a Google Ads engagement runs.
01
Listen
What you sell, which suburbs you cover, and how enquiries are answered today. Darwin and Palmerston do not produce the same searches.
02
Plan
The campaigns, the landing page and the way calls and forms will be counted. The management fee is $595 + GST a month until the end of November 2026. Ad spend is paid separately, directly to Google.
03
Build
Campaigns, ads, location settings, conversion tracking and the page the ad points to. Nothing goes live until the enquiry path works on a phone.
04
Report
Each month, look at spend and the enquiries that arrived, then adjust keywords, ads and the page. The report describes what changed. It does not guarantee the next month.
Darwin and Palmerston
The office is in Darwin City. Palmerston is a service area.
GT Marketing’s only office is 130 Smith Street, Darwin City, Northern Territory 0800. Palmerston is a service area, not a second office. A Palmerston business should say it serves Palmerston. Ads and location settings should name only the places you work.
Ad campaign guidance is part of the monthly plan, All Your Marketing. One Simple Monthly Fee., from $595 + GST a month until the end of November 2026. That plan is linked below. The $595 is only the management fee. Ad spend is paid separately, directly to Google.
Local SEO, including the Google Business Profile, is a different job and has its own page. A website that can take the enquiry is described on the web design page. If the gap is follow-up after the lead arrives, start with the contact page.
Where to go next
Paid search, local SEO and the website are separate pieces of work. Use the list below to move between them.
Google Ads in Darwin questions
Is the Google Ads budget included in your fee?+
No. $595 + GST a month is only the management fee. Ad spend is paid separately, directly to Google.
Do you guarantee leads or a cost per enquiry?+
No. Lead numbers are not guaranteed. The monthly report shows what the account spent and which enquiries arrived. It does not promise the next month.
What does the $595 cover?+
$595 + GST a month, until the end of November 2026, is only the management fee. Ad spend is paid separately, directly to Google. Ad campaign guidance is part of All Your Marketing. One Simple Monthly Fee.
Do you only work inside Darwin City?+
The office is at 130 Smith Street, Darwin City. Google Ads work covers businesses in Darwin and Palmerston when that is a real service area. Palmerston is not a second office.
How does a project start?+
Book a call or phone 0405 312 275. The first conversation covers what you sell, where you work, and how enquiries arrive now.
Talk it through
Tell us which jobs the ads should ask for.
There is no obligation. The management fee is $595 + GST a month. Ad spend is paid separately, directly to Google. To talk it through, call 0405 312 275.
